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Fáilte Ireland

A strategic approach to AI in your tourism business

A strategic approach to AI in your tourism business is a free course from Fáilte Ireland, online. It takes about 2 hours. Starts in 9 days (4 Nov 2026).

Go to course on failteireland.ie
Curated by Jake BolandFacts last verified 26 Oct 2026How we verify

Fáilte Ireland doesn't say whether there is a certificate. We rate it intermediate level; the provider doesn't say.

Good to know
  • Dates may change. Check the provider's page before you book.

Before you sign up

For tourism business owners who need to decide which AI tools staff may use and on what terms. The data protection and EU AI Act focus, plus a simple framework for judging tools, gives a basis for a first AI policy. The caveats: it's two hours, runs on set dates rather than on demand, and expects you to be using AI already. For a self-paced course on AI risk and the AI Act for SMEs, see the CyberSuite Academy course.

What you'll learn

Free two-hour online workshop from Fáilte Ireland for tourism owners and senior decision-makers leading AI decisions. Covers choosing AI tools, data protection guardrails, the EU AI Act for tourism SMEs, a three-layer framework for assessing tools on cost and data handling, and questions for an AI policy.

See also: free AI courses.

Who it's for

Small business owners, Managers and leaders.

Level: intermediate (our rating). Delivery: live online.

Prerequisites

Participants should be comfortable using AI before attending.

Is A strategic approach to AI in your tourism business free?

Free.

Certificate: certificate not stated.

Dates

Starts in 9 days (4 Nov 2026).

Wednesday 4 November 2026, 10:00 to 12:00, online. Register on Fáilte Ireland's learniFI platform.

Questions people ask

How much does this course cost?

It's free.

How long does this course take?

About 2 hours, live sessions.

Do I need experience first?

It's an intermediate course (our rating; the provider does not state a level). Prerequisites: Participants should be comfortable using AI before attending.

When does it start?

Starts in 9 days (4 Nov 2026).

Alternatives

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