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AI For Business Specialization

The Wharton School of the University of Pennsylvania · on Coursera

Free to learn; some parts paid, about 44 hours, beginner, professional certificate. Last verified 3 Oct 2026.

Go to course on coursera.org
Before you apply
  • Duration estimated from the provider's schedule.

Our take

Aimed at managers and business staff who don't build models but need to make decisions about AI. Covering marketing, finance, people management and governance in one series is the draw, and the Wharton name carries weight. Allow around 44 hours. You can enrol free, but the certificate is paid and its price isn't shown in euro. If you want a free, exam-backed certificate in Ireland, look at Artificial Intelligence (ICDL Certificate) on eCollege.

Jake Boland, editor

What you'll learn

Four-course University of Pennsylvania (Wharton) series on AI fundamentals for non-data-scientists, AI in marketing and finance, AI in people management, and AI strategy and governance.

Who it's for

Business professionals, Managers and leaders, Marketers, HR professionals.

Prerequisites

No prior experience required

Cost and certificate

Free to learn. Some parts paid. Enrol for free; certificate paid; financial aid available.

Certificate: University of Pennsylvania shareable certificate via Coursera.

Alternatives

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